about the company.
- Headquartered in Canada with a presence spanning North America, Europe, and Asia, our global community connects through a shared passion for mountain culture, technical excellence, and environmental stewardship.We are a global leader in high-performance outdoor equipment and technical apparel.
about the team.
- The team culture is rooted in a shared passion for outdoor culture, continuous learning, and purpose-driven innovation. It values intellectual curiosity, precise execution, and a "function-first" mindset across all projects.
about the job.
- Strategy & Brand Positioning:
- Define and execute the end-to-end brand marketing strategy for the ReBIRD™ platform across global/regional channels.
- Translate complex circularity and sustainability initiatives into compelling, consumer-facing brand narratives.
- Integrated Campaign Management:
- Partner with Creative, PR, Digital, Retail, and Social Media teams to ensure a unified and impactful message across all touchpoints.
- Cross-Functional Collaboration:
- Collaborate closely with the Sustainability, Design, Product Development, and Circular Commerce teams to ensure brand communications accurately reflect real sustainability milestones and technical capabilities.
skills and experience required.
- Bachelor’s degree in Marketing, Business, Communications, Sustainability, or a related field.
- 6–8+ years of progressive brand marketing experience, preferably within the outdoor, premium sportswear, technical apparel, or lifestyle industries.
- Proven track record of leading purpose-driven marketing campaigns.
