business analyst (for global marketing).

about the company.
Internet

about the team.
MKT

about the job.
1. Build up reporting of marketing performance across channels, both organic and paid, including cost, orders, ROI and other performance metrics for business needs.
2. Work closely with Product & Tech, product lines and BI team, understand data within each business funnels, identify issues and propose solutions.
3. To monitor and re-shape attribution to help with smarter marketing investment
4. To deep dive internal data as well as external partner data to generate market insights of all different markets across globe, to guide marketing activities and strategies
5. To analyze user and order features and patterns, help evaluate channel values and growth potentials for business decisions.
6. Manage the data source, build up the monitoring and analytical system of the whole business, and ensure the quality of the result

skills and experience required.
1. BA/BS degree in Engineering, Statistics, Economics or other quantitative field
2. Previous experience in Performance Marketing preferred. Familiar with traffic acquisition metrics and be well aware of the web and app attributions  ...