Our client is an established, high-growth global lifestyle brand. With a truly international footprint, the brand's direct-to-consumer digital platform serves as the central pillar of its global commercial reach.
To support the next phase of international expansion, they are seeking an experienced Head of Global eCommerce to lead their global digital commerce operations from Shenzhen. This strategic leader will hold primary commercial and operational accountability for the brand’s flagship online ecosystem across global markets.
Key Responsibilities
- Commercial Leadership & P&L: Take full ownership of the global digital commerce P&L, driving revenue growth, contribution margins, and strategic commercial planning across international regions.
- Merchandising & Trading: Steer global online merchandising, dynamic pricing strategies, and global launch calendars to optimize conversion, basket size, and inventory turnover.
- Operations & Customer Experience: Oversee end-to-end digital operations, including web operational excellence, customer service standards, and fulfillment workflows to ensure seamless user experience and cost efficiency.
- Site Experience & Platform Evolution: Partner closely with digital product and technology teams to enhance conversion rate optimization, user journey design, and overall digital capability.
- Cross-Market Collaboration: Work in close alignment with regional leadership and cross-functional teams to balance localized market execution with a cohesive global brand identity.
- Team Development: Build, mentor, and lead a high-performing, cross-functional global eCommerce team.
Candidate Profile
- Experience: 8–10+ years of solid leadership experience in global eCommerce or brand-led D2C businesses, with demonstrated success managing full P&L and commercial targets.
- Operational Scope: Proven background balancing commercial trading and operational rigor—not limited strictly to marketing, agency, or consultative functions.
- Industry Background: Track record within lifestyle, consumer goods, fashion, personal accessories, or related design-forward consumer categories.
- Strategic & Analytical Mindset: High data fluency with a clear ability to translate digital analytics into actionable commercial strategies and long-term plans.
- International Communication: Professional fluency in English is essential, alongside proven capability in leading and influencing cross-cultural, multi-location teams.
