高级品牌经理 - 数字化方向（Senior Brand Manager - Digital）一、 岗位定位与核心目标本岗位主要负责品牌整合数字媒体、社交媒体自媒体运营、KOL/KOC达人矩阵管理及效果引流转化。核心目标在于：提升品牌在年轻消费群体中的知名度与好感度，打造高质量的整合传播内容，持续优化投放 ROI（投资回报率）与线索转化效率。二、 核心职责整合媒体策略与年度规划结合品牌年度战略与营销日历，制定涵盖媒体组合、内容矩阵、发布节奏及 KOL 组合的年度整合媒体策略。建立品牌健康度与传播效果监测体系，持续提升品牌资产与在年轻客群中的渗透率。社交媒体及自媒体阵地运营负责微信、小红书、抖音等官方自媒体账号的策略制定、内容规划、选题与社群互动，确保品牌调性统一。建立内容创作、分发与盘点的闭环流程，打造场景化、有吸引力的创意内容，积累私域流量。舆情监测与消费者洞察管理主导旗下全线品牌的社交媒体舆情监测（Social Listening），及时识别并协调应对线上负面声量与声誉风险。分析品牌与竞品的声量份额（SO
高级品牌经理 - 数字化方向（Senior Brand Manager - Digital）一、 岗位定位与核心目标本岗位主要负责品牌整合数字媒体、社交媒体自媒体运营、KOL/KOC达人矩阵管理及效果引流转化。核心目标在于：提升品牌在年轻消费群体中的知名度与好感度，打造高质量的整合传播内容，持续优化投放 ROI（投资回报率）与线索转化效率。二、 核心职责整合媒体策略与年度规划结合品牌年度战略与营销日历，制定涵盖媒体组合、内容矩阵、发布节奏及 KOL 组合的年度整合媒体策略。建立品牌健康度与传播效果监测体系，持续提升品牌资产与在年轻客群中的渗透率。社交媒体及自媒体阵地运营负责微信、小红书、抖音等官方自媒体账号的策略制定、内容规划、选题与社群互动，确保品牌调性统一。建立内容创作、分发与盘点的闭环流程，打造场景化、有吸引力的创意内容，积累私域流量。舆情监测与消费者洞察管理主导旗下全线品牌的社交媒体舆情监测（Social Listening），及时识别并协调应对线上负面声量与声誉风险。分析品牌与竞品的声量份额（SO
about the company.This premier multinational FMCG corporation boasts a century-long legacy, operating across nearly 200 markets worldwide. Its diverse portfolio of iconic food and personal care brands touches billions of consumers daily. The organization is deeply committed to sustainable growth, balancing commercial success with positive societal and environmental impact.about the team.You will join the high-impact division, acting as the strategic bridg
about the company.This premier multinational FMCG corporation boasts a century-long legacy, operating across nearly 200 markets worldwide. Its diverse portfolio of iconic food and personal care brands touches billions of consumers daily. The organization is deeply committed to sustainable growth, balancing commercial success with positive societal and environmental impact.about the team.You will join the high-impact division, acting as the strategic bridg
How You Contribute：1. Client Data Insights• Integrate multi-source data across membership, product, and channels to build a comprehensive framework covering consumer segmentation and behavioral pathways.• Use solid analytics and business understanding to deliver actionable, trackable client insights to provide a comprehensive, dynamic consumer view.• Translate analysis into clear conclusions, and visual reports—logical, focused, and intuitive for teams.2.
How You Contribute：1. Client Data Insights• Integrate multi-source data across membership, product, and channels to build a comprehensive framework covering consumer segmentation and behavioral pathways.• Use solid analytics and business understanding to deliver actionable, trackable client insights to provide a comprehensive, dynamic consumer view.• Translate analysis into clear conclusions, and visual reports—logical, focused, and intuitive for teams.2.
About the RoleWe are seeking a high-energy, creative, and strategic Media Network Manager to lead our programming, brand communications, content distribution, and Creator/Opinion Leader (OL) marketing in China.In this role, you will define and execute our national Earned, Managed, and Owned media channel strategy. You will connect global and local brand assets—including high-profile events, elite athletes, and creators—with Chinese consumers, turning brand
About the RoleWe are seeking a high-energy, creative, and strategic Media Network Manager to lead our programming, brand communications, content distribution, and Creator/Opinion Leader (OL) marketing in China.In this role, you will define and execute our national Earned, Managed, and Owned media channel strategy. You will connect global and local brand assets—including high-profile events, elite athletes, and creators—with Chinese consumers, turning brand
about the company.Headquartered in Canada with a presence spanning North America, Europe, and Asia, our global community connects through a shared passion for mountain culture, technical excellence, and environmental stewardship.We are a global leader in high-performance outdoor equipment and technical apparel. about the team.The team culture is rooted in a shared passion for outdoor culture, continuous learning, and purpose-driven innovation. It values i
about the company.Headquartered in Canada with a presence spanning North America, Europe, and Asia, our global community connects through a shared passion for mountain culture, technical excellence, and environmental stewardship.We are a global leader in high-performance outdoor equipment and technical apparel. about the team.The team culture is rooted in a shared passion for outdoor culture, continuous learning, and purpose-driven innovation. It values i
【Key Responsibilities】1. Strategic Vision for PR Events● Develop an annual PR event strategy and calendar, ensuring full alignment with global/local brand marketing campaigns, product innovation roadmaps, and commercial objectives.● Act as an internal expert, providing strategic counsel on how to leverage live experiences to solve brand challenges, enter new markets, or elevate brand image.● Analyze market trends, competitor activities, and the media lands
【Key Responsibilities】1. Strategic Vision for PR Events● Develop an annual PR event strategy and calendar, ensuring full alignment with global/local brand marketing campaigns, product innovation roadmaps, and commercial objectives.● Act as an internal expert, providing strategic counsel on how to leverage live experiences to solve brand challenges, enter new markets, or elevate brand image.● Analyze market trends, competitor activities, and the media lands
【Responsibilities】1. Product Interpretation & Selling Point Deconstruction:Partner with the Merchandise/MD team to understand seasonal line plans and key push focus.Demonstrate strong garment deconstruction ability—understanding fabric properties, silhouette/cut, and wearing scenarios—and assist in translating technical product features into consumer-friendly selling points.2. 360° Integrated Marketing Campaign Support:Participate in 360° marketing concept
【Responsibilities】1. Product Interpretation & Selling Point Deconstruction:Partner with the Merchandise/MD team to understand seasonal line plans and key push focus.Demonstrate strong garment deconstruction ability—understanding fabric properties, silhouette/cut, and wearing scenarios—and assist in translating technical product features into consumer-friendly selling points.2. 360° Integrated Marketing Campaign Support:Participate in 360° marketing concept
In this role, you will support the PR Manager in executing the China PR strategy across agency management, media/KOL relations, and campaigns. You will be the day-to-day bridge between the brand and its external partners.1. PR Strategy & Execution Support• Support the line in developing and executing the annual China Marketing calendar, aligned with global and local marketing initiatives.• Translate global PR strategies into locally relevant tactical plans
In this role, you will support the PR Manager in executing the China PR strategy across agency management, media/KOL relations, and campaigns. You will be the day-to-day bridge between the brand and its external partners.1. PR Strategy & Execution Support• Support the line in developing and executing the annual China Marketing calendar, aligned with global and local marketing initiatives.• Translate global PR strategies into locally relevant tactical plans
about the company.We are an international enterprise dedicated to creating innovative, sustainable spaces,empowering communities through product excellence and driving digital transformation.about the team.We are an innovative and collaborative team of builders dedicated to shaping spaces wherelife, work, and nature can flourish together. about the job.Formulate Strategy & Product Design: Define and execute digital strategies,design digital products, and m
about the company.We are an international enterprise dedicated to creating innovative, sustainable spaces,empowering communities through product excellence and driving digital transformation.about the team.We are an innovative and collaborative team of builders dedicated to shaping spaces wherelife, work, and nature can flourish together. about the job.Formulate Strategy & Product Design: Define and execute digital strategies,design digital products, and m
About the CompanyA Global Sports Pioneer: We are a world-renowned performance sports brand with a rich heritage, dedicated to elevating the athlete's experience through advanced equipment, apparel, and accessories.Innovation & Craftsmanship: Driven by cutting-edge technology and premium craftsmanship, we continuously redefine performance and style across court sports and outdoor athletics.Expanding Retail Footprint: As we rapidly grow our premium direct-to
About the CompanyA Global Sports Pioneer: We are a world-renowned performance sports brand with a rich heritage, dedicated to elevating the athlete's experience through advanced equipment, apparel, and accessories.Innovation & Craftsmanship: Driven by cutting-edge technology and premium craftsmanship, we continuously redefine performance and style across court sports and outdoor athletics.Expanding Retail Footprint: As we rapidly grow our premium direct-to
岗位职责：场馆日常物业及工程运营管理负责文化场馆的日常物业管理：包括制定流程SOP、预案整理、场馆运营安全管理（设施设备安全、消防安全、结构安全等）；负责制定年度各项检查计划、安全工作流程sop； 负责制定场馆每日巡检工作； 活动落地协调与管理制定进撤场、活动布展安全手册，明确各项风险并及时提出提醒甲方；负责场馆布展活动的现场管理执行工作；全过程参与布展.各项活动的前期进场协调、中期及后期撤场验收的各项现场执行与落地工作，包括：1）在布展、活动对接执行过程中有效沟通，并就布展活动搭建方案、布展活动人员安保方案、活动车辆进出方案等各环节提出合理化建议；2）负责统一协调和管控布展活动期间的场地、设备、车辆、现场搭建及布置等工作，善于从甲方的角度及时发现涉及到安全生产和活动安全的现场各种问题，并提出解决方案；3）进撤场期间到岗管理，带领安保、保洁团队，明确各岗位在活动期间的职责；4）及时处理馆内突发事件，消除风险隐患，提高客户满意度，把握服务客户原则与尺度，可以为客户提供合理化建议； 任职要求：本科
岗位职责：场馆日常物业及工程运营管理负责文化场馆的日常物业管理：包括制定流程SOP、预案整理、场馆运营安全管理（设施设备安全、消防安全、结构安全等）；负责制定年度各项检查计划、安全工作流程sop； 负责制定场馆每日巡检工作； 活动落地协调与管理制定进撤场、活动布展安全手册，明确各项风险并及时提出提醒甲方；负责场馆布展活动的现场管理执行工作；全过程参与布展.各项活动的前期进场协调、中期及后期撤场验收的各项现场执行与落地工作，包括：1）在布展、活动对接执行过程中有效沟通，并就布展活动搭建方案、布展活动人员安保方案、活动车辆进出方案等各环节提出合理化建议；2）负责统一协调和管控布展活动期间的场地、设备、车辆、现场搭建及布置等工作，善于从甲方的角度及时发现涉及到安全生产和活动安全的现场各种问题，并提出解决方案；3）进撤场期间到岗管理，带领安保、保洁团队，明确各岗位在活动期间的职责；4）及时处理馆内突发事件，消除风险隐患，提高客户满意度，把握服务客户原则与尺度，可以为客户提供合理化建议； 任职要求：本科
Company OverviewWe are a top global beauty and personal care manufacturer with over 140 years of history, boasting a portfolio of trusted, high-quality brands. China is a primary strategic region operating under a unified leadership team with established business units across personal care and skincare.Key Responsibilities1. Integrated Media Strategy & Investment GovernancePartner with local marketing teams to lead the development of annual/quarterly integ
Company OverviewWe are a top global beauty and personal care manufacturer with over 140 years of history, boasting a portfolio of trusted, high-quality brands. China is a primary strategic region operating under a unified leadership team with established business units across personal care and skincare.Key Responsibilities1. Integrated Media Strategy & Investment GovernancePartner with local marketing teams to lead the development of annual/quarterly integ
about the company.A Fortune 500 global leader in color and protection, we are at the forefront of industrial innovation. We provide essential, sustainable surface treatment solutions across construction, transportation, and manufacturing sectors. Driven by superior science and social responsibility, we set the global standard for quality and value.about the team.At the core of our strategic pivot, this role reports directly to the Marketing Director. You w
about the company.A Fortune 500 global leader in color and protection, we are at the forefront of industrial innovation. We provide essential, sustainable surface treatment solutions across construction, transportation, and manufacturing sectors. Driven by superior science and social responsibility, we set the global standard for quality and value.about the team.At the core of our strategic pivot, this role reports directly to the Marketing Director. You w
Job Title：Retail Marketing Supervisor/AMJob content：• Working closely in- and external stakeholders to ensure smooth on-site operations, materials preparation, and post-event follow-up；• Lead new store grand openings including opening events, communication materials, and activation planning.Large-Scale & Brand-Led Events；• Assist in the planning and execution of retail focused OOH and visibility projects, ensuring compliance with brand image and local regu
Job Title：Retail Marketing Supervisor/AMJob content：• Working closely in- and external stakeholders to ensure smooth on-site operations, materials preparation, and post-event follow-up；• Lead new store grand openings including opening events, communication materials, and activation planning.Large-Scale & Brand-Led Events；• Assist in the planning and execution of retail focused OOH and visibility projects, ensuring compliance with brand image and local regu
